Did you know that 68% of B2B companies experience a gap of more than 10% between their forecasts and actual results? In an environment where business decisions rely on reliable data, forecasting becomes a strategic lever to optimize the pipeline, maximize revenue, and improve decision-making. B2B forecasting consists of anticipating sales, demand, and customer behavior to better plan commercial actions. This article explores its concrete impact, the insights from our benchmar

Exploitez les données des dispositifs loT pour optimiser les opérations et booster la performance des grâce aux plateformes data et IA.

En 2024, AWS a lancé Aurora Zero-ETL, Snowflake a développé Snowpark et Microsoft a mis en avant le Real-Time Analytics. Tous annoncent la simplification des pipelines ETL et un accès immédiat aux données. Mais que signifie réellement le Zero-ETL pour les équipes data ? 

Using AI to directly tap into your own data and generate ultra-precise answers: this is the promise of RAG (Retrieval-Augmented...

According to Mordor Intelligence, the data science platforms market is estimated to be worth €10.15 billion in 2024. Today, those data...

In 2024, 74% of companies struggle to fully leverage their data (source: BCG). This challenge turns into an opportunity through...